Learning resources

Digital Marketing Course Syllabus & Resources

Useful course, curriculum and learner links in one place.

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Published learning pathways

Open an individual course to review its published curriculum, audience and learning outcomes.

Comprehensive

Master in Digital Marketing

A broad, practical learning path across the core digital marketing disciplines, portfolio development and career preparation.

Classroom and live online View program →
Advanced

Advanced Digital Marketing

A focused program for learners who want deeper campaign execution, measurement and optimisation skills.

Classroom and live online View program →
Customisable

Professional Digital Marketing

A goal-led pathway that can be shaped around a learner’s career, freelancing or business priorities.

Flexible classroom and live online View program →
Flexible

Online Digital Marketing

Live instructor-led digital marketing learning for people who need location flexibility without losing practical guidance.

Live online View program →
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Use the syllabus to plan your digital marketing learning

A syllabus is a starting point for checking topics, not a promise of a particular career outcome. Compare the published programme curricula and relate the modules to the work you want to learn.

Look for connections between research, content, campaign execution and measurement. Ask BIDM about learning requirements and current programme details before choosing a pathway.

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